FIND YOUR "SONIC SELF"
FIND YOUR "SONIC SELF"
FIND YOUR "SONIC SELF"
FIND YOUR "SONIC SELF"
MU CAREER CENTER
Role
Social Media Coordinator
November 2024- Present
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Execute end-to-end weekly social campaigns across a full semester cycle, developing content from concept through activation across Instagram, LinkedIn, and Handshake
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Manage a 7-person marketing team through 4 events throughout the semester with 250+ attendees, aligning timelines, and cross-channel execution
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Establish an efficient team workflow – setting content deadlines, conducting content reviews, and organizing posting schedules to ensure consistent, on- brand output
Analytics from Across Socials
​Instagram: Last Year
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Views and Impressions 200,000+
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Top post got 6.6K views
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Followers 2,222
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LinkedIn: Last Year
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Impressions: 16,402
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Followers: gained 128 new followers
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Handshake Feed: Last Year
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8,240 Students landed on feed
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7,076 users with video impressions with 1,065 plays and 42 reactions (7% engagement rate)
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Link click rate 3.24% (over 3% is healthy)
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Reels that I planned and executed for publishing on the official @mucareercenter account.



Graphics that I planned and executed for publishing on the official @mucareercenter account.

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